Top Creative Ideas For Exhibition Stands

No one reads exhibition stands. No one goes to an exhibition to read, that is what libraries are for. They go to exhibitions to be wooed, looking for opportunities to discover something new and relevant to them. Walking round an exhibition people are bombarded with...

Exhibition Training – 3 Simple Rules

Having been to hundreds, if not thousands, of exhibitions and trade shows, I am just amazed at the number of company salespeople or client managers that just get it plain wrong! Within seconds they have bored the pants off you and have no idea what I am there for. So...
Attract People to Your Exhibition Stand

Attract People to Your Exhibition Stand

An exhibition stand is a valuable tool for engaging your audience and increasing your brand awareness. But to succeed, it’s crucial to know how to attract people to your exhibition stand. Events such as trade shows and exhibitions are a more conventional...
What to do when you have booked your exhibition stand

The Right Tool For The Job

The Right Tool For The Job I hear from our stand build teams almost weekly about how many times people at exhibitions come up to them in a last minute panic, asking if they can borrow a certain Allen key, a screw driver, a drill, a hammer…the list goes on. Fortunately...