Top Creative Ideas For Exhibition Stands


No one reads exhibition stands.

No one goes to an exhibition to read, that is what libraries are for. They go to exhibitions to be wooed, looking for opportunities to discover something new and relevant to them.

Walking round an exhibition people are bombarded with colours, images, free things, videos, sounds, smells the list goes on. The senses are being thrilled from every angle.

So how would anyone’s attention be attracted by paragraphs of boring, dull, grey text extolling the virtues of your great new product?

Chances are it wouldn’t happen…

You could literally write the lyrics to “Supercalifragilisticexpialidocious” (if you can spell it) on your stand and it would not make a blind bit of difference, unless Dick van Dyke turned up and started singing.

The three things that are a must in your stand design are:

  1. Logo (include your strap line if you have one)
  2. Big bold images, the fewer and bigger the better.
  3. Why you are there? Are you launching a new product? Are you there to launch a new service? Promoting a long standing product? Well tell them then. Don’t rely on your staff having to talk to every single person that walks past the stand, as this is impossible.

Anything else is mostly superfluous. Your design should be uncomplicated, have a high visual and most of all, be engaging to the passer by. At an exhibition people are rarely engaged by reams of text!

So to get your free stand design today just follow this link:  exhibition stand design.

Plus exhibition stands, design and manufacture an exhibition stand that is custom built yet has built-in modular features. The stands are designed to be portable and reconfigurable. The multi-use hardware requires no specialist knowledge. No tools are required to construct the display stand allowing a client to self build if they so wish. Any budget, stand size and graphics display are catered for with this unique system. The robust seamless graphics are reusable in various configurations. Integrated LCD screens and TV mounts along with standard shelving is available literally off the shelf. As part of their build and dismantle service comes their free framework hire offer which is very cost effective for those requiring a complete project managed service.

For an exhibition stand, design or consultation on your next exhibition stand just fill in the form here: Click here for exhibition design form


Plus Group

Tom Bristow is the Managing Director of The Plus Group and has worked in the exhibition industry for over a decade. He is passionate about the service his company provides and he eats, breathes and sleeps everything exhibitions.

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Our Exhibition Stand Services

Our exhibition stand design company specialises in one-off bespoke stands that can be reused time and again. We supply your custom stands with full design and build services, including a free consultation and 3D render that shows what your stand will look like. You can rest assured that it will meet all your requirements.

Invest in a self build solution and plan for cost savings. Commissioning a bespoke, self build exhibition stand will maximise your opportunities to increase sales, while minimising the cost of attending shows. Our stands are designed to be super durable, easy to set up and will pack down as small as possible, for convenient transportation and storage. We include training in setting up your stand if required.

You can benefit from our free hire plan. It is the most cost-effective exhibition stand rental scheme on the market. You only pay for your graphics and the installation and dismantle service, as we loan you the stand hardware completely free of charge. However big or small your stand is, hardware hire from us is still free. There are no strings attached or ongoing commitments, and our rental plan can save you up to 75% on the cost of exhibiting at further shows. As the installation and dismantle is done for you, all you need to do is show up and exhibit.

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Pricing Guide

We can provide you with a rough price over the phone when you fill in our simple quotation form, or you can take advantage of our free 10-minute consultative phone call. We can then provide a free 3D render of your proposed stand and supply an in-depth no obligation quotation video. The exact cost of your stand will depend on the setup, and whether you choose to hire a stand on an ongoing basis or commission a self-build stand for reuse and storage.

Standard Packages

Our standard packages include every element you need to for a complete display, from professional installation and breakdown to the hardware, custom graphics, lighting and flooring. You won’t have to worry about a thing; one of our experienced project managers will be on hand to take care of everything, including the necessary health and safety documentation and admin.

What Our Happy Clients Say

We’ve worked with a range of brands to create unique designs that do all the heavy lifting at your exhibition, so all that’s left for you to do is provide a welcoming smile to the visitors inevitably flocking to your stand. Our clients include small start ups as well as multinationals such as Sainsbury’s, Google, Specsavers and Apple.

Here’s what our clients say about us:

I wanted to email you because I have to say I am very impressed with your company…


Our whole team is very happy with the stand. Thumbs up to the guy who built our stand and you of course…

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I just wanted to say a massive thank-you for your help with the creation of our stand! We were very pleased with the way it turned out and the professionalism and support we got from you all when we were working on the design of it.

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