Initial Brief
Brett Martin approached Plus Exhibition to create a stand for the FIT Show 2025 that would position them as a market leader in rooflight systems. Their key goals were to showcase multiple product types — including flat glass, roof lanterns, and pyramid rooflights — and generate high-quality leads through sustained visitor engagement.
The space needed to be clean, functional, and striking, giving their sales team the perfect platform to demonstrate product features while encouraging relaxed, confident conversations. Brand visibility and in-stand flow were critical to the brief.
Design & Planning
Our design concept focused on blending strong product visibility with open, free-flowing space. The stand layout revolved around four central product display islands, each carefully positioned for maximum exposure and hands-on interaction.
We combined our modular stand system with custom-built product plinths to give Brett Martin flexibility and structural precision, without compromising the tailored presentation of their hero products.
A large LED video wall was integrated to reinforce messaging and deliver visual impact, while floor-edge LED lighting added subtle polish and elevated the overall feel of the space.
Build
The 10m x 7m stand was constructed over two days by our experienced team, with all product displays installed to precise dimensions for a seamless finish.
Key features included:
Modular structure with bespoke plinths for each rooflight system
LED floor edge lighting for a clean, modern look
Integrated video wall for dynamic product messaging
Ample walkways and informal discussion areas for uninterrupted visitor flow
Despite the size and complexity of the build, the project was delivered on time, with zero snags.
Results
The Brett Martin stand quickly became a go-to space at the show, attracting a steady stream of professionals throughout the event. The open layout encouraged visitors to explore at their own pace, while the layout allowed Brett Martin’s team to demo products naturally and effectively.
The large screen helped anchor attention, and the glowing edge lighting made the stand pop on a crowded floor. The client was delighted with the final result and reported strong engagement and lead generation from the show.
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