What, Where, When, How?

These are the 4 most important questions to ask yourself over the last few days in the run-up to your exhibition, conference or event or if you are to avoid stress, frustration and disaster. Don’t forget any of the points below and your exhibition or event will come together quickly and effectively.

Being prepared is everything when it comes to the set up of your stand. There is nothing worse than getting to a venue and realising you have forgotten something, no matter how small that thing might be.

Whether it be the parts to your stand, the documentation required to gain access to the venue, the right tools for the job, the right clothing, the right trolley to get everything from your van to the venue, the right parking permits, spare parts incase something breaks, the list goes on…

So ask yourself these 4 questions and make yourself a list detailing everything that you need:

1) What do I need?

Break this down in to 4 sections:

A) What hardware do I need for my stand?
B) What parking permits and vehicle passes do I need?
C) What tools do I need?
D) What do I need to transport all of the above?

2) Where do I need to go?

This is simple, ensure you have all the right directions, post codes, names of roads, name of the venue and if possible a contact number for someone at the venue incase you do get lost. It is a horrible feeling knowing that the allotted time you have to set up your stand is slowly slipping away, whilst you make u turn after u turn trying to get to where you need to be.

3) When?

Break this in to 4 questions:

A) What time do you need to set up your exhibition stand?
B) What time do you need to break the stand down?
C) What time does the exhibition or event start and finish?
D) How long will it take to get to the venue? Always take the worst case scenario when it comes to traffic. It is best to be two hours early than 1 hour late!

4) How?

This may seem like a stupid question, because you just do all the above yes? Well what if all the above cannot be completed by one person in the allotted time? This means you need to organise 2 people, maybe even 3 or 4. What happens if the Van you have does not fit everything in? Do you have all the right tools you need? Do you have the right trolley?

Organisation needs to become your best friend, make lists, lists and more lists. Give all the people going a copy of everything you have curated. There will always be those last minute nerves and panic that set in, but as long as you have your lists to refer back to these nerves will subside quickly and will not consume you!

If this all sounds like a lot of hassle, which believe me it is, why not get Plus Exhibition to do everything for you. Then all you need to worry about it how you get yourself to venue for the start of the event.

For more details on our free hire and exhibition project management service click here: Free hire and project management service

Or for your free exhibition stand design click here:

Plus exhibition stands, design and manufacture an exhibition stand that is custom built yet has built in modular features. The stands are designed to be portable and reconfigurable. The multi use hardware requires no specialist knowledge. No tools are required to construct the display stand allowing a client to self build if they so wish. Any budget, stand size and graphic display are catered for with this unique system. The robust seamless graphics are reusable in various configurations. Integrated LCD screens and TV mounts along with standard shelving is available literally off the shelf. As part of their build and dismantle service comes their free framework hire offer which is very cost effective for those requiring a complete project managed service.

For an exhibition stand, design or consultation on your next exhibition stand just fill in the form here: Click here for exhibition design form

Tom Bristow

Plus Group

Tom Bristow is the Managing Director of The Plus Group and has worked in the exhibition industry for over a decade. He is passionate about the service his company provides and he eats, breathes and sleeps everything exhibitions.

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